
SEO, Search Engine Optimization is the knowledge that we must know to get a good position in search engine. How if i don't know about SEO? Can i still appear in first page? Yes. I think everybody still get it. But, you must spend your time to learn about SEO. Many thing that we can do to know about SEO. You can read an SEO article that you can find in web. You can join SEO forums. Or, you can give this to somebody who have a knowledge about it, SEO Consultant.
Here is a summarized task list for the SEO Consultant.
- Understanding Client’s Business Objectives & Strategic Marketing Plan
- Comprehensive Website Analysis
- Keyword Research and Analysis.
- Baseline report
- Competitive analysis for main keywords/keyword phrases in Search Engines.
- Content Analysis & SEO Copywriting
- Analysis of information architecture and linking structure.
- Analysis of HTML and page layout.
- HTML validation.
- Recommendations for necessary modifications to essential page text elements for achieving satisfactory search engine placement.
- Recommendations to optimize source code including the URL, filenames, page titles, descriptions, javascript, etc.
- Search Engine Saturation / Link Popularity Analysis
- Link Relevancy & Co-Citation Analysis
- Internal & External Linking Strategy & Recommendation.
- Ongoing Monthly monitoring, reporting and recommendations.
- Continually optimize according to the client’s needs and business objectives
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